"Adecco Talks" series
Our sales thought leadership team regularly pulls together research decks to send to prospective and current clients, covering topics ranging from immigration visas to labor shortages to the impact of AI. Much of their work was incredibly valuable, but it often only offered a quick snapshot of data, which made it difficult to turn into a full article.
To leverage this existing content for an external audience, I wanted to lean into the short and easily digestible nature of the research, so I developed a monthly article called “Adecco Talks.” An additional goal was to give our social media lead and marketing managers multiple options when promoting the article.
Adecco Talks: “The Great Detachment,” caregiver crisis, and manufacturing decline
Adecco Talks: The upcoming skills cliff and turnover strategies
Adecco Talks: Debt-driven job hunting, entry-level competition, and healthcare quits